6 Amazing Trends in the Fashion Retail Environment

Posted Monday, August 29, 2016

The fashion retail store has undergone some significant changes in the past few years. Not unlike many other retail verticals, online shopping channels have forever changed the brick-and-mortar shopping experience, as well as the physical design of the store and the established business models in the fashion world.

Shopping for clothing and accessories is one of those necessities in life that you either love or hate. The fact is, people still want to be able to touch and feel and try on their apparel before buying. For many, shopping for clothing and accessories is an event. From the moment you near the store to the time you checkout, retailers are realizing that shoppers want an amazing and even entertaining shopping experience and retailers must deliver this in order to gain loyal,  repeat business, as well as remain relevant versus the ease of shopping online. 

So, if you haven’t made it to the mall in a while, here is what you may experience.

6 trends in the fashion

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Tags: fashion retail , KDM Retail , NFC tag , retail design

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Fashion Retail Embraces Food Service to Drive Sales

Posted Friday, January 15, 2016

Shop. Eat. Repeat. [Photo: Kohl's Cafe]
Shop. Eat. Repeat. [Photo: Kohl's Cafe]

Fashion retailers across the board are adding in-store food services as a means of replacing lost business in their brick-and-mortar stores. Target, Kohl’s, Urban Outfitters, Armani, and Burberry are just some of the fashion industry retailers adding Coffee Shops, Café’s, Bristro’s, Bakeries, Upscale Restaurants and even Bars to the shopping experience.

Why? To Drive Traffic, Increase Dwell Time & Gain Share of Course

Offering food and beverage options to shoppers creates an experiential, convenient, and immersive customer experience that boosts foot traffic, increases dwell time in the store and enhances the brand experience. All of which are important goals for any segment within the retail vertical, including fashion.
The idea is simple. If shoppers are content- not hungry or thirsty, they’ll shop longer, thus buy more. The concept offers shoppers the convenience of providing two social activities rolled into one. This strategy also gives shoppers an

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Tags: fashion retail , food service , millennials

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Fashion Retailers are Using New Trends to Amaze & Amuse

Posted Friday, August 14, 2015

 

With Back to School in full swing and the Fall Season approaching fast, thought we’d spotlight some of the new trends in the Fashion Retail Industry that are making a big difference in the in-store shopping experience.

The fashion industry has undergone some significant changes in the past few years. Not unlike many other retail verticals, digital online and mobile channels have forever changed the brick-and-mortar shopping experience, as well as the physical design of the store and the established business models in the fashion world.

The good news in fashion is that consumers enjoy shopping for clothing and accessories. In fact, 40% report they love it.  Shopping for these items is one of those necessities in life that you either love or hate- but you gotta do it at some point. If you haven’t made it to the mall in a while, here is what you can look forward to.

Fashion retailers are changing the store environment to deliver an amazing experience

For many,

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Tags: fashion retail , KDM Retail , NFC tag , retail design

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The Future of Fashion Retail Store Environments

Posted Friday, October 31, 2014

Levi's, New York | Design:Retail
Levi's, New York | Design:Retail

The fashion retail industry has undergone some significant changes in the past few years. Not unlike many other industry verticals, online and mobile channels have forever changed the shopping experience in brick and mortar stores. Retail Week Reports’ recently published report, “Fashion Retail 2014: The future of fashion retailing in a digital age” *, brings some encouraging news to the world of fashion retail.

The good news is that consumers enjoy shopping for clothing and accessories. In fact, 40% reported that they love it.  Considering clothing is a necessity, that is indeed good news. (Say, compared to shopping for gasoline for your car; also a necessity- not very fun.) But the modern shopper is changing and is using more than five channels, with some up to as many as 14, to do their shopping. The rise of the digital channel in fashion retail has undoubtedly had an enormous impact on the typical physical store and the established business models in the fashion world.

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Tags: fashion retail , KDM Retail

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Current Insights Affecting Fashion Retail (Infographic)

Posted Friday, September 26, 2014

As with most retail industry verticals, the fashion retail industry has also undergone the most significant changes it has ever experienced these past few years. The Fashion Retail 2014 Retail Week Report titled “The future of fashion retailing in a digital age”, published in August 2014, brings some exciting news to the world of fashion retail. 

Consumers love to shop for clothing and accessories, so much so that they are using more than 5 channels, with some up to as many as 14, to do their shopping. The brick and mortar store remains at the heart of the omni-channel experience. Retailers must continue to create compelling retail environments, delivering an amazing and amusing shopping experience (as one respondent claimed), as well as quality products to engage shoppers in this saturated market. 

This report consists of quantitative consumer data from UK shoppers, along with interviews with fifteen fashion industry leaders. Our 2014 Fashion Retail

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Tags: fashion retail , KDM POP Print Solutions , POPAI

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